Not every day you get an email from a CEO inviting you to call...

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    Not every day you get an email from a CEO inviting you to call him!

    Whilst he saw some merit in my views, he smoothly put me back in my box with the following reasoning:

    1) The company is all about reputation, reputation, reputation

    2) It is not the kind of product you can buy over the internet for your wife or girlfriend for Christmas. Well you could, but if you dont do the pelvic floor exercises properly there might be a lot of complaints circulating on social media, so we go back to point 1.

    3) The clinicians have to do a digital internal examination, so female clinicians are preferred, as they are also in a better position to explain how to do the pelvic floor exercises.

    4) Sexual dysfunction is also a market, and is closely correlated with incontinence

    5) Improved sex is a bonus which when it is realised and discussed over coffee mornings, will have women wanting a Pericoach not only to prevent incontinence

    Geoff also advised that a roadshow is imminent. If I recall directly he said a lot of shareholders were in the Gold Coast so might be one there, in Sydney, Melbourne, and as Patersons have taken on coverage, Perth.

 
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