Surely if you are holding, its for a period of 3 - 5 years. My...

Surely if you are holding, its for a period of 3 - 5 years. My reason being that the Australian Wine Market only makes up a small percentage of sales for the industry. The big money is from overseas buyers (i.e. China) and from what i gather, Australia is not exactly it's best trade partner at this point.

I get that DW8 can introduce new B2B technologies to separate it from its competitors but how exactly is DW8 hoping to increase market share, revenue, profitability..etc if it's biggest historical buyer is on the verge of a boycott?