SWF - General Discussion, page-65

Look at the moment investing is on the low priority lists. Many are more focused on cost of living, reducing debt and mortgages and for those fortunate to have excess funds are probably leaning towards term deposits which have improved rates whilst the economies around the world on shaky grounds and hence investment is minimal. However, this won't be forever. Investment will comeback which will benefit SWF.

One thing that needs to improve is current pricing. I also think giving the market reasearch free for traders doing at least 2 trades per month would encourage more investment. Also a tab with all the ETF's available that can be dissected eg. Tech ETF, Top 100 ASX, etc would kind of help some shareholders on the platform. These things would really help take up on the platform so that they can do very well once the tide turns.