SXL 0.83% 60.0¢ southern cross media group limited

SXL Time to Accumulate, page-325

  1. 872 Posts.
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    And the downtrend continues. The recent response from their CFO to my queries ----
    Just a FYI

    Thank you for yourenquiry. It has clearly been a difficult couple of years with the COVID-19pandemic which necessitated a capital raising in April 2020 and with persistentlockdowns – particularly across Melbourne and more recently Sydney which hasdampened marketing enthusiasm. Our focus is on monetising the recoveringadvertising markets and they are improving steadily – especially since the endof lockdowns in Sydney and Melbourne.

    We also have amajor focus on growing our digital audio business, with consumption increasingmarkedly over the past 18 months. Recovery in advertising markets andgrowth in our digital audio business will both help financial performanceimprove which in turn should be reflected in the share price. Our shareprice is up slightly since the start of this financial year and we willcontinue to strive to grow it further.

    Kind regards

    Nick McKechnie

    CFO

 
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