@Pizzas4 @huntfish @syzygy anybody....
From the announcement:
About Tata’s Sponsored Data Exchange (SDX)
Tata has developed the SDX to unlock the true potential of flexible data and mobile data gifting.
The platform empowers sponsored data providers to turn mobile data into a commodity that end users can swap or exchange.
The SDX provides an open exchange where users can gift data to friends, relatives and colleagues across any mobile network. With easy on-boarding, transparent billing and support for both prepaid and postpaid users, the SDX creates a better experience for data-hungry customers and delivers greater value for the providers of sponsored data.
"The true potential of flexible data and mobile data gifting...."
Data as a commodity that can be gifted, exchanged or swapped by friends, relatives and colleagues across any mobile network?
Has this been discussed before, or have I been asleep?
Surely this is a massive opportunity? Much, much bigger than a few sponsored ads so people can stream video for free. If I'm reading this right, with the SDX, Syntonic, Tata and Verizon are building a Data Commodities Exchange.
Am I reading it right?
No wonder the land grab is so important, no wonder it's taken so long to get up to speed.
When it does, then what?
Apologies if I have been asleep at the wheel.
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