My first post on this forum, Hi all.
My main question was in regards to TV2's ability to fund and acquire the distribution licensing agreements to content for its regions of interest?
Any thoughts?
With content be it a movies, TV show etc, a regional license agreement is needed for a distributor or (OTT) to have the 'rights' to broadcast/stream (a show) for a set duration in a set region or country and the OTT with the best content or access to it usually wins market share. (Yes not always and it can change)
Just looking at Indonesia:
Hooq is a Singapore-based, over-the-top (OTT) video streaming service for Asia. Hooq is a joint venture startup among Sony Pictures Television, Warner Bros. Entertainment. So I would say that any content from these large studios would not be licensed to TV2 (until Hooq played it first).
What sets Hooq apart from other on-demand video streaming services available in the market is its focus on building up a collection of local Asian video content for its users. Hooq users can thus look forward to a wide selection of Chinese, Korean, Japanese, Indonesian, Thai, Filipino and Indian movies and TV shows.
Sounds like a serious competitor that is already established with the rights to some great TV shows and movies.. should I be worried?
And it is not the only one.
Indonesia’s largest information and communication company Telkom (Indonesia:TLKM) is the one behind UseeTV’s creation. UseeTV currently has 1.3 million registered users and records about 35 million pageviews every month. The team is hoping to bolster its userbase up to 4 million by the end of this year.
+ others like
Genflix offers streaming services for cable TV channels and video-on-demand in Indonesia. Powered by sister company Orange TV, people can browse a vast offering of football shows like Barclays Premier League, FA Cup, and FIFA World Cup Qualifier South America and Europe.
+
First Media Go offers streaming services for movies and TV channels. A few cable TV channels like Nat Geo Wild and MTV are available for free.
Check out the other regions like Brazil if you are interested as competition is heating up quickly as is the bidding war for content licensing.
Content is sold to the highest bidder in a kind or marketplace (hard to find figures on this region of the world) but it is something like this
$200,000 per movie to Lionsgate/MGM/Paramount ($200m annually for 2000 streaming movies)
$70,000 - $100,000 per episode for current TV episodes (Disney)
Netflix Spends $2B Per Year On Content
Netflix is currently spending $350 million per year to improve their services and apps
More notably, they’re spending $2 billion per year on content licensing and original shows. The “vast majority” of this spending goes to licensing movies and prior-season TV shows, with a much smaller chunk of it going to their recent original content efforts.
Have I missed something? Who will be supplying the content? Where will the capital come from to purchase it? $3.5M in Indonesia is a start but that is not much content?
Sounds like the Ukraine may be sorted on this matter should deal go through but what about the other deals?
Will TV2U be able to to acquire the licensing to content even if the deals go through as it requires a serious pot of cash to purchase licenses to build any kind of competitive (OTT) video streaming service.
Any thoughts?
