FYI again,$6 million contract renewed June 17th, 2009 TWO...

FYI again,




$6 million contract renewed


June 17th, 2009

TWO Territory Government agencies, Tourism NT and Territory Discoveries, have reappointed MPG and sister digital shop Media Contacts as their media agencies for the next two years.

The account - promoting the NT as a tourism destination - is worth about $6 million. MPG is owned by Mitchell Communication Group and Havas.

Tourism NT's Rita Harding said: "We have been working with MPG since 2005 and have forged an excellent relationship that has produced great results for our brand.

"MPG's involvement in the launch of our inaugural Global Get Centred and Kakadu campaigns featured a range of innovative and effective strategies, including the Editor's Journey with News Ltd."

MPG managing director Kristian Barnes said: "We are delighted to continue to work with Tourism NT and Territory Discoveries, as the challenges in marketing the Northern Territory as a destination has allowed us to deliver some of the most ground breaking and innovative work in the category."


http://www.ntnews.com.au/article/2009/06/17/59295_nt-business.html