Exchange tokens were top performers in previous bull markets, driven by platform utility and benefits. Success stories like BNB and UNI demonstrated impressive returns due to clear use cases and growing adoption. However, increasing regulatory scrutiny has forced exchanges to reassess their token strategies.Bitget's BGB token offers a compelling case study. Despite exchanges reducing token utilities, BGB surged 300% in 48 hours, reaching #34 on CoinMarketCap. This raises a crucial question: Can exchange tokens adapt and succeed in a regulated environment, or is BGB's performance a temporary anomaly in a declining sector?