I mentioned in one of my earlier post that sp is driven by greed. It might sound weird to some people. But that's my (perhaps unconventional) thinking.
People say the market is driven by two forces: greed and fear which are sometimes referred to collectively as sentiments. IMO the market is driven by greed alone. Because fear is simply a different manifestation of greed. While one is a strong desire acquire more money the other is a strong desire to hold on to (unwilling to part with) money. Even when people do stop-loss selling it's not because they're OK with the loss, rather it's an attempt to hold on to what they can, based on the belief that if they don't they're going to lose even more.
Motivated by greed the short sellers (we know a few here) kept ramping down and perhaps (even) selling down, and some unfortunate and weary holders who bought at much higher prices have succumbed to the pressure and cut-loss. The paper profit on the short sellers' book is atm very impressive (as Alpha disclosed that the average of his short position is 70c). And yet they're not contented and still want the sp to go to 0 regardless of the fact that ISF has made appropriate changes and the fact that there are quite a few other players in the picture including OCP (the cornerstone investor) and the lenders, each of which have a strong interest in ISF's recovery.
IMO this excessive greed is setting up a nice stage for a spectacular bounce. The short sellers' unwillingness to close their shorts now will be the cause for their down fall.
I came across a video on youtube which I thought a fit reflection of the short sellers. In this video the majestic eagle which successfully hunted a rabbit (IMO) depicts the short sellers. It was about to have a nice meal when the cougar went for it. The biggest irony here is that the eagle actually saw the cougar coming but decided to stay and fight, unwilling to let go of the kill.
http://www.youtube.com/watch?v=_4Yx1KXQMCM&NR=1&feature=fvwp
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