The July 4C, page-34

No. You completely missed the point, as did art (thanks for your stupid analogy) & surges. The masses believe based on hope, limited communication and limited information.

Surges did not know anything at the time that we all did not know and that is why historical posts on Hotcopper from surges confirm some ordinary investment buy/sell - entry/exit choices from Surges relating to OBJ.

Those that did not rely on belief/believe/believing were the OBJ BoD including Jeff, Chris & Glyn. They know/knew (without belief) exactly what the P&G collaboration involved, including the 'soft launch' phases, that Shareholders all eventually were told about after wising up and forcing the OBJ BoD to share that knowing. The OBJ BoD all sold large parcels of shares at the height of the hype because they were in the Know and knew. All the believing Shareholders did not.