I completely agree with what our sell friend says here. My...

I completely agree with what our sell friend says here. My thesis is that falling honey volumes constrains supply and pushes up the price of Australian Honey.

It's a scary thesis because it also involves consumers paying a lot more for Australian honey. How much will people pay?

Having said all that I think Capilano sources honey elsewhere and sells under alternate brands, so it will market cheaper honey as well.