A lot of the problem comes with the manner in which you seem to...

A lot of the problem comes with the manner in which you seem to want to imply something much further than the facts:

Here you write "overcome issues with EdenCrete compatibility with Korean cement"

The logical way people interpret language is that causal factor comes before effects. Knowing that it would be more accurate to write it in a neutral way which doesn't imply Edencrete is the problem.

"overcome issues of compatibility between Korean cement and Edencrete".

Edencrete is not the issue, the differences between regional cements and aggregates is the problem

Then you go on to ask "how successful was the Korean trial?" before adding that "EDE is at multi year lows".
In the same way you seek to imply that the lower share price is caused by the results of the trials.

Its not very subtle. Press releases from propaganda ministries employ the same techniques.