Given that PNO has patented Thermalife in India, I believe this market should be a major focus. I am not sure if Crossmark are able to do this, it seems to be an Australian focused company but I do see they are part of an aliance network that may be able to take a product direct to an Indian market.
Once that is in place a television advertisment with an Indian cricketer endorsing Thermalife set things on fire.
thermalife in india
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