James, That is an interesting question, and personally I do not...

James,

That is an interesting question, and personally I do not know how long until the next step, how long before it enters stores and therefore sales and therefore increase in company value.

However the past does give us some information. The following information is from the TGA website.

The date is the effective date, which I believe is the date that it was approved by TGA.

The 5 or 6 digit number is the product registration number which is visible on the product in the chemist.

03/07/2002 # 27455 Thermalife cream bottle

03/07/2002 # 27424 Thermalife body milk notion

03/07/2002 # 27425 Thermalife foam bath solution

16/06/2010 # 27419 Thermalife cream tube

25/09/2012 # 201285 Thermalife active

As you can see from the cream tube it has taken over two years from TGA to significant increases in sales. However, it was the first product to be put to the market.

I think marketing, distribution, training etc would take longer for the first product to go to market. The following products hopefully would more quickly translate into sales and increase in company value.

Cheers