Ethical, sustainable and environmentally friendly companies are on the rise. However good or bad Nullarbor is, Nanollose will have to fight with such companies for business.
Levi's, H&M, and Banana Republic use some tree-free rayon fabrics; Refibra, NuCycl, and Circulose; made from recycled clothes and even farm and food waste.
Refibra, NuCycl, and Circulose are Nullarbor's direct competitors, and this is just the beginning.
