TikTok Influencers?

I was just sent this video from someone which I thought was worth sharing. Besides actually doing an incredibly impressive job at explaining Clinuvel for a general audience (I always assumed tiktokers lacked a brain), it seems to have reached a decently large audience. Almost 1 million followers, over 100k views, 13k likes, 248 comments. All the commenters seem incredibly excited about the potential for a tanning (bronzing) product, and it definitely seems that the company really emphasised this part of the business during the dinner (indicating to me a much higher level of confidence in the cosmetic/consumer side of the company). Worth a watch and a scroll through the comments. I have also been happy to see the company becoming more active on their ClinuvelDNA Instagram page.

I am quite confident that the tanning cream will quite easily sell itself. It's pretty straight forward, the tiktokers will jump on board and who wouldn't jump at the opportunity for a real sunless tan? Not just from the cosmetic perspective, but people are becoming increasingly concerned about sun damage and the need for skin protection. It would easily be "the next big thing", they just need to finally get it to market!!!

Video: We got to attend an amazing gathering where beauty meets science, lear... | TikTok