TMP. The Giant finally Awakens, page-26

Selecting Affiliates is a KEY, terry. See I'm a suspicious type, an Auditors son and terry there's a possibility of collusion between Advertiser and an Associate to pull a bad debt "joke"/fraud.

I would really like to know the link to an Associates "blog" that was running the TMP system for an Advertiser. I have the impression that Associates are very specialised in say New Apps reviews. Cater to a very niche market/readership.
Trying to say that TMP advertising isn't to the general market say for electrical appliances but niche/specialist like fly fishing or their snow boarding example in prospectus.
Just can't see the McDonalds account and how that fits to being paid only from online sales.
IMO being niche opens the possibility that the Assoc Blog is not independent of the Advertiser thus COULD collude in a Bad Debt "joke".

I ramble but there's TMP technicalities in Income Generation I don't understand as well as "concern" re the Bad Debt incident.

Hope you can follow my "rave" and most of all allay/resolve my "fears"