Don't think we will see an announcement Doogs. When have you...

Don't think we will see an announcement Doogs. When have you known any company to announce an ad or appearance on TV? But they may make it available after it airs on fb or website, and make reference to it in a general update with the quarterly.

It's definately a positive, just too little too late in many ways. Realistically they would be stupid to do the TT story prior to the new release. So we are looking at late July at best.

Make sure you can sell all those tubes, because we have about 500 stores now. 500x70tube is 35,000 tubes. We don't have that many in stock and it's unfair on other stores and could be detrimental to overall sales. Better to spread the love.

You are right that this has huge potential to move stock in the short term. Long term obviously the product will need to deliver. Pitty they couldn't utilize the June 2012 expired stock by running the TT story sooner. But management have never really planned ahead.

Still, it's progress and we shouldn't complain too much.

The issue will be that it puts us one step closer to extinction if TT fails to move sales. Every quarter we make excuses, mostly reasonable ones. Not a full quarter of CW sales, timing issues with invoicing, lack of marketing, etc.

Now we have a full quarter of CW, 500 stores, radio and print ads. Soon TT. In 3-6months if we aren't within reach of break even with 3 products, then it's effectively game over. Not investment grade. You wouldn't find a sucker.

It was always going to come to that point. I wish sooner. I was a big adevocate of blowing the entire CR on a decent marketing push and sorting the men from the boys. If TT can speed things up then I'm all for it. Sink or swim. I think we will swim but with significant dilution before we reach positive cashflow.