A Placement to Institutions and Sophisticated Investors is made...

A Placement to Institutions and Sophisticated Investors is made at a discount price to often Non Holders.

Sophisticated Investors are NOT highly knowledgable about a particular share and it's operations.
They are sophisticated merely because they have a High Nett Worth in Liquid Assets and are willing to shell out say $200k or a million$$ on a "play".

In some most ways Sophistos are High End T3ers in that they get the placement and often immediately sell for 5/10/15 % profit in a day ie they churn their placement capital through numerous placements and can get quite an Earn/Percentage Gain in a Year on their capital.

5% in a week,every week compunded for say 50 weeks is roughly 350% in a year.

Anyhow Placements to Sophistos is money for mates, a rort.

SPP Share Purchase Plan is way more shareholder friendly.

gotta go will do the positives and pitfalls of SPP's later.