Musk is so smart and media savvy, so much so he's even using a presidential candidate, one of the more well know people on the planet, to excite his social media app.
The alter ego.
He appears impossible to stop and many will be discussing his current influence and bio, for centuries to come.
Musk is the type of person that would invent within a few days (with help) a way to continually win against any chess player, but he finds it too boring.
Unlike Buffet, it seems he doesn't have penchant for Bridge.
