Some related reading material while we tread water.
Tmall is working closely with 10 brands this year, including Olay and SKII, to help them breach RMB1 billion in annual sales
http://www.alizila.com/tmall-doll-business-beauty-brands-new-retail/
An insight into P&G's new thinking on marketing and advertising where 'less does more', with Olay and its skin adviser as a prime example
https://www.warc.com/newsandopinion/news/how_beauty_brands_illustrate_pgs_new_philosophy/40143
And an example of that, and their increasing use of KOLs, in the latest campaign in China
http://www.campaignbriefasia.com/2018/03/this-womens-day-olay-and-grey.html
Some related reading material while we tread water. Tmall is...
-
- There are more pages in this discussion • 36 more messages in this thread...
You’re viewing a single post only. To view the entire thread just sign in or Join Now (FREE)
Add WFL (ASX) to my watchlist
 (20min delay)
|
|||||
|
Last
0.3¢ |
Change
0.000(0.00%) |
Mkt cap ! $1.478M | |||
| Open | High | Low | Value | Volume |
| 0.0¢ | 0.0¢ | 0.0¢ | $0 | 0 |
| WFL (ASX) Chart |
Day chart unavailable