Seven West Media : The West crowned fastest-growing newspaper...

Seven West Media : The West crowned fastest-growing newspaper Monday, 23 August 2021The West crowned fastest-growing daily newspaper brandPrint and digital audiences surge 26.2% year-on-yearSeven West Media's The West Australian has taken the crown as the best performing daily newspaper in the country, with its cross-platform readership surging 26.2% year-on-year.The West's daily print and digital readership has grown more than any other Australian newspaper in the past 12 months, up 858,000 people year-on-year to an average monthly readership of 4.14 million.The data released today by Roy Morgan Research revealed The West's huge growth in the past year is the biggest rise by any major metropolitan newspaper during the same period.The West's print readership alone increased 23% year-on-year and The Sunday Times was up 40%. The West's biggest increase was among people aged 14 to 29, which grew 89% year-on-year.West Australian Newspapers editor-in-chief Anthony De Ceglie said the incredible trajectory is the result of the company's mission to "turbo-charge" its digital offerings by diversifying into audio and video.