This stock is Kerry Stokes play thing, if shareholders really think he gives 2 S&*ts about us then think again, if tomorrow he was off the register this stock would jump 30%.
Ryan stokes would offload this holding in a heartbeat, we can only hope.
But it's cheap and at 35 cents could be excellent value.
Below is an interesting article from the AFR dated June 19 for those that haven't read it.
Kerry Stokes’ Seven West Media considers major shake-up of brands Sam Buckingham-Jones Media and marketing reporter Jun 19, 2023 – 12.57pm Save Share Seven West Media is considering a major shake-up of its brands and corporate structure in an attempt to streamline the business, engaging three marketing strategy and analytics firms as advisors.
The ASX-listed media group, controlled by billionaire businessman Kerry Stokes, owns the Seven Network, The West Australian newspaper and operates an investment arm known as Seven West Ventures.
Seven’s chief marketing and audience officer Melissa Hopkins with CEO James Warburton. The company’s shares have remained relatively unchanged over the last 12 months, but are down from highs of 75¢ last February. Seven West shares rose 1¢ on Monday morning to trade at 40¢, giving the company a market capitalisation of just over $632.6 million.
The brand review is being conducted by Seven West with the assistance of M&C Saatchi-owned agency Re, ARN Media-backed creative agency Emotive, and a consultancy called Forethought, The Australian Financial Review has confirmed. Seven West declined to comment.
The purpose of the brand evaluation includes simplifying a sprawling array of divisions and online presences. Most Seven town and city news bulletins have their own social media accounts, for example, as do most of its platforms and individual channels like 7 plus, 7mate, 7AFL, 7Sport and 7Two.
RELATED QUOTES SWM Seven West Media$0.385 2.67%1 year 1 day Jul 22 Jan 23 Jul 230.3300.4400.550Updated: Jul 11, 2023 – 4.53pm. Data is 20 mins delayed.View SWM related articles SVW Seven Group$23.650 0.90% Jul 22 Jan 23 Jul 2315.00021.00027.000 Advertisement The review also aims to create a structure that would work with any acquisition plans the company may have. Seven West has previously been linked to the media company formerly known as Here, There & Everywhere – recently rebranded as ARN Media – and acquired regional broadcaster Prime Television in December 2021.
Sources suggested that one question would be whether to drop the word West from the company’s corporate identity, although others said this was unlikely, given the importance of The West in its portfolio and the fact it is controlled by Mr Stokes’ Seven Group Holdings.
The brand review comes amid a broader shift in the company, which recently hired former Optus chief marketing officer Melissa Hopkins to lead its marketing and audience strategy, including branding. Seven West has also embarked on more cost-cutting – between $15 million and $20 million, as flagged by its chief executive, James Warburton, in May.
Morningstar analyst Brian Han told clients last week that Seven West’s share price was well below its real value, and the “pessimism appears excessive”.“
The current stock price appears to be assuming that group EBITDA will fall by more than 10 per cent each year on average,” he wrote. “It is a doomsday scenario that implies Seven’s TV offering will become just a sideshow for advertisers who still clamour for mass media reach, especially in a splintering audience environment.”
“The [free-to-air] market declined 2 per cent in 2022, and the declines have accelerated so far in 2023 to 15 per cent to 20 per cent, buffeted by escalating interest rates, waning consumer sentiment and precarious corporate profitability – a three-pronged kryptonite to advertiser confidence,” he added, predicting a 5 per cent decline in free-to-air and television streaming revenue over the next five years.
“On our expectations, we believe that the market will be down in total television circa 11 per cent for the third quarter of [this financial year],” Mr Warburton told a Macquarie conference in May.
“The market is still being relatively short and trending in a similar fashion. We believe we could expect that to continue through the rest of the second half.”
Analysts at Morgan Stanley have previously noted that both Seven West and Nine Entertainment, the publisher of The Australian Financial Review, are both benefiting from a leakage of audience from Paramount-owned Network Ten, which saw its primary channel market share drop below 20 per cent for the first time this year, boosting the other broadcasters.
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Open | High | Low | Value | Volume |
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