Actually you just made a point that hadnt clicked in my head...

Actually you just made a point that hadnt clicked in my head yet. First up they always preach attention to detail, even in their linkdin when hiring. Its why i decided to go find them testing mortal k and mario kart on their accounts.
if that banner is correct which i beleive it is since when i first saw it weeks ago, then that would actually mean that they want to transform it into a place where brands can have their hubs and give players a reason and means to use mogul 24/7.

if thats the case then its bigger then i originally thought. To be able to have a dedicated user base playing non stop and have the branded hubs as base for each player would be massive. Constant advertising and brand engagement while playing games, just like how the new UFC game has real life ads in its game. Who knows if this is whats going to happen though. The board is smarter then me so imma just let them do their thing.