I think John Blake's cliental is a pretty mediocre sign up to be...

I think John Blake's cliental is a pretty mediocre sign up to be honest. I am associated with one of those businesses, haven't yet heard of anything about Velpic training for our company in particular. Our business profile is built on simplicity, minimal channels and outsourcing majority of our work so that our staff overheads are limited. I can't think of any necessary training that we go through to need a software solution.

It may be of use for 10-20 of the 1000 companies, but the majority of John Blake's cliental don't have distribution warehouses big enough. It is outsourced resulting in minimum training needed.

Don't get me wrong, I hold a lot of Velpic I just believe this wasn't a useful contract apart from a couple of the larger companies within his pool. The surfing industry is all about knowing your product from trial and error; we are made to wear and test our products to learn about them.

Target the big boys, not the little kids.