Probably the very presence of the US consulate, and their staff community engagement was enough to roll a pebble down a hill, and dislodge large bounder of concerns.
GGG from what I read was warned not to influence the election - but the website advertising banners rained down 24/7. This is likely inadvertent, as the advert pool is likely very small in the region akin to see the same advert three or four times on youtube video as there are not adverts with the cookie data. You type "mattress" on google you will see mattress adverts from "sleeping duck" and "koala" etc in that category.
So surmise the visual experience by internet users felt like an aggressive tone deaf advertising campaign by GGG.
Reading comments, Greenlanders have a lot of empathy about international matters and that is heart warming; very throughtful of matters in Hong Kong / China and other human rights matters. Thus GGG were already sitting on bad optics from the Shenghe significant shareholding, and no amount of PR money can change that perception. The Gronnadel airport matter also opened a lot of eyes, trying to obtain strategic assets would have set off the distrust.
Advertising meta has changed, as soon as you see an advert you will think, that company is not doing well or there must be a catch....
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