USA Nearmap access, page-2

This is a good development tpr. Great pick up, well done. The only problem is they have limited it to 3 days access and max 50mb. They need to make a simplified basic product free for anyone in the world. Then encourage people to upgrade to various packages with full functionality, monthly updates, timeline, etc. Similar market strategy to successful pc virus software companies. They need to build a baseline latent dependency. 3 days free access won't achieve that.

This development has reduced my risk rating for NEA slightly, but not enough to buy pre FY14 results. We need to know their business strategy for the US.