I think DMC is worth more as a business than car next door. This is actually a great outcome as it shores up market value expectations. DMC must be worth $15- $20m based on this.
Given there stated deep deal pipeline If it inclues a major fleet provider / similar retail chain etc discussing taking a stake in DMC would give a reference point for value.
I'd be happy to see them sell a third of DMC for $5m to a major player who will invest in taking the business forwards and then use the cash to launch another couple of categories, hopefully also with other partners.
Once the model starts multiplying like this more deals will be easier to get and peerpass will increasingly become the hub of peer to peer.
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