@spatel I began to have a look at Step One. So, if I understand well, they manufacture and sell on line only (is it correct ?).
Some interesting figures : - according to a poster on HC, the conversion rate is 7.8 %; that looks really high to me (average for e-commerce websites seems to be around 3 %), - looking at Similarweb, their month on month traffic growth (in Aug) is twice the one of Cettire, - low bounce rate : 34 % (vs 61 % Cettire), - US traffic growth looks also really high : + 525 % mom in Aug (16 % of total traffic from US).
