According to SDQATHLETICA, they were founded in 2016 to fill a gap in the sports clothing market that was, at that time, focused heavily on the female sector. The founders recognised the potential for growth in that gap and set about the work.
The conception seems to be sound. Hopefully Vita Group will promote the name, and that in the fullness of time we will see this fledgling company well and truly entrenched in the profit column.
Its final success or failure will, of course, be determined by the consumer.
VTG Price at posting:
$1.56 Sentiment: Buy Disclosure: Held