Great work Greg.
I'm not so sure about this though:You can clearly see that their Vitamin D test has a 55% market share. And they are looking at Euro10-20m per year for this test alone.Looking at the presentation, I interpret it as saying the company expects an additional 10-20m in revenue between now and 2015. On the second page of your last link you can see Diasorin expects an increase from 40m - 60m tests / annum by 2015.
Now, I don't know the cost of each test, but if you add up the number of tests (w/w market size * Diasorin market share) it totals 344.5m tests. The company provides guidance of sales of EUR450, which is EUR1.3 / test.
If we use 1EUR / Vit D test, then the increase of 40m tests to 60m tests would be the upper end of the EUR20m / annum stated.
I therefore conclude that Diasorin currently has a EUR40m market and is aiming to have a EUR60m market by 2015.
I welcome alternative interpretations...
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Great work Greg.I'm not so sure about this though:Looking at the...
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