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16/11/20
14:09
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Originally posted by tina25:
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Hi Eggboy, The ChargeAfter is still a loan. You need to provide your personal details and ChargeAfter will keep your details on file for potential future credit via loan arrangement. Therefore, it is no different to APT or Z1P, just more sophisticated and complex to understand. Actually, ChargeAfter will take business from APT, Z1P and other BNPL operators. They are in competition with SPLITIT. Unfortunately, there will be barriers of entry. Especially as consumers will need to use the ChargeAfter platform, provide personal details and enter into a new financing arrangement with a potential lender that they may then decide to abandon their cart at the point of sale. Unfortunately, no matter how ChargeAfter want to convince merchants to take on their platform offering, they are still not a match for SPLITIT. ChargeAfter are promoting their SaaS (Software As A Service) without addressing the cart abandonment problem. SPLITIT has achieved the enviable solution to this issue. They simply provide another structure for consumer finance without solving the cart abandonment issue. What they provide still causes cart abandonment. SPLITIT provides the best current SaaS to solve this problem and that is happening. Ask MASTERCARD and they will tell you that they partnered with SPLITIT for this reason. Visa are taking the shot gun approach by taking on the ChargeAfter partnership expecting some increase in fees. They will get some benefit and an increase in fees but are still pushing forward with SPLITIT. Why do you think? I know. Klarna on the other hand are offering CBA customers $20 to sign up the app and use the platform as a BNPL option. Same old cart abandonment problem. CBA blows $20 per new sign up but are these customers "sticky". I don't think so. Tthere will be some winners and losers in this BNPL free for all. I am backing SPLITIT to be a market leader. I think you will see a major player take a 19.90% interest in SPLITIT. I'm sure that Woodson Capital would agree with this conclusion. Watch this space.
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@tina25 Tina could you please elaborate? I think you will see a major player take a 19.90% interest in SPLITIT. I'm sure that Woodson Capital would agree with this conclusion .