There was more to the Google announcement than meets the eye.
If you do anything today watch the the below video.
Google - "We've been working hard to help make payments simple, secure and helpful for everyone... to help people save better, manage money and improve their overall financial wellbeing"
I can't think of a statement that aligns with Splitit's vision more. Its important to remember that Splitit strives to improve financial wellbeing (something Google is also trying to achieve) so Splitit makes way more sense to Google than APT, Z1P etc because there's no catch. It purely helps customers break their payments up without needing new credit or having to pay monthly fees.
Google targeting the millennial audience, biggest users of BNPL.
Citi first to move and other banks and financial institutions will follow suit.
All the processors (VISA, MC, AMEX, UnionPay) will come on board and Splitit will have everything it needs to take over the world.
I have so many ideas of how this will look but perhaps I'll leave it for another post.
