Directly targeting Daigous is not something that makes me super excited, it is positive though.
I also think that some people here misunderstand how Daigou works.
The workflow between consumers and Daigou groups is more like that people in China already know the products ( word of mouth or media channel like Weibo ) and they find Daigou in Australia to buy the products and ship them back to China. They are more like helping people in China to buy products in Australia, not selling the products.
Besides, most of the Daigou are students in here, they are just helping their friends and relatives in China to buy products.
IMO, it would be also effective to pay Weibo ( Chineses Twitter ) influencers to post WHA products in order to build brand awareness.
In this article shared by raulhuynh, the CEO said their sales have increased significantly through the DaigouSales.com.au, I am now really looking forward to seeing their sales figure.
Wattle Health Strikes Australian Pharmacy Deal, page-126
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