We are no longer a wine game changer, page-32

I agree to some extent but Ebev is no comparison. They aren't really a main competitor to compare with!
Look at most growth companies, for example BNPL businesses they announce every little sign-up, big or small because it creates hype within the industry and the big suppliers and little ones read the headlines. They don't want to miss the industry transfer so they sign-up! It's BS that DT keeps saying we want to keep it close to our hearts, that's because they are struggling selling their idea to the medium-large buyers/suppliers! period. Everyone in a retail or sales environment wants their competitors to know they just sign-up a big client and suck eggs! Whether they have them onboard themselves or not it's no big deal, the big deal is the difference of service we provide compared to our competitors. Our IP. that's the difference!

Hype doesn't damage our SP. No news does!

Since moving from monthly's to quarterly's the SP has plummeted, imagine if we did a capital raise of 50m above 8c when we bought Partons = 625m shares! We would of been in a better position financially than now!

Anyhow no looking back but it's important now to prop up the SP to benefit for when we next go back to market..

If you can't see that then you don't really know how sales and marketing actually works. (No offence but don't sit there and say PR doesn't work for the Kaddy, SP or the SH).