Named after Henry Ford’s son, the Edsel was Ford’s “jack of all” aimed at attracting all demographics. But, as it usually is with such projects, it turned out to be a master of none and a terrible automotive mistake.
Plagued by problems ranging from oil leaks to stuck buttons, the Edsel was an outright disaster. Ford spent around $250 million to roll out 18 different variations of this car and had to bear an estimated $350 million in losses. That’s $2.3 billion today!
