a list of recent trademark applications by P&G in China :Serial...

a list of recent trademark applications by P&G in China :

	Serial number	Application No./registration No.	International Classification	Date of application	Trademark content	Name of applicant
1	1	40085877	3	August 02, 2019	Red bomb	Procter
2	2	40085777	3	August 02, 2019		Procter
3	3	40085776	3	August 02, 2019		Procter
4	4	40058095	3	August 01, 2019		Procter
5	5	40058094	3	August 01, 2019		Procter
6	6	40027281	3	July 31, 2019		Procter
7	7	40008760	3	July 30, 2019	Light sun	Procter
8	8	39996121	3	July 30, 2019	GEMZ	Procter
9	9	39996120	3	July 30, 2019	Heartbeat encounter	Procter
10	10	39925254	3	July 26, 2019	VIDAL SASSOON PROFESSIONAL	Procter
11	11	39893157	3	July 25, 2019	Day and night pudding	Procter
12	12	39893156	3	July 25, 2019	Olay oil night pudding	Procter
13	13	39893004	3	July 25, 2019	SARASA	Procter
14	14	39862407	3	July 24, 2019	SAFEGUARD NATURAL	Procter
15	15	39832000	3	July 23, 2019	Sassoon Professional	Procter
16	16	39734462	3	July 18, 2019	Mr. Lang Bai	Procter
17	17	39734461	3	July 18, 2019	Xiao Xiaowei	Procter
18	18	39734460	3	July 18, 2019	Sea bream	Procter
19	19	39734395	3	July 18, 2019	Obsessed with daydreaming	Procter
20	20	39734394	3	July 18, 2019	Adventure park	Procter
21	21	39734393	3	July 18, 2019	Fantasy museum	Procter
22	22	39643633	3	July 15, 2019	NEVER TELL	Procter
23	23	39643632	3	July 15, 2019	CHEAT DAY	Procter
24	24	39643631	3	July 15, 2019	MIST-BEHAVING	Procter
25	25	39643630	3	July 15, 2019	SWEET SECRET	Procter
26	26	39643629	3	July 15, 2019	PERFECTLY UNDONE	Procter
27	27	39643628	3	July 15, 2019	CURL AFFAIR	Procter
28	28	39643627	3	July 15, 2019	NEVER STRAY	Procter
29	29	39485811	3	July 08, 2019	CREST 3DWHITE BRILLIANCE	Procter
30	30	39200770	3	July 01, 2019	SINGING IN THE RAIN	Procter
31	31	39200769	3	July 01, 2019	KISSED BY THE SUN	Procter
32	32	39200768	3	July 01, 2019	LIFE'S A BREEZE	Procter
33	33	39200767	3	July 01, 2019	WHATEVER THE WEATHER	Procter
34	34	39200766	3	July 01, 2019	TEXTURE REBUILD	Procter
35	35	39089880	3	June 25, 2019	OLAY REGENERIST CELLSCIENCE	Procter
36	36	39057660	3	June 24, 2019	HEAD&SHOULDERS Head & Shoulders	Procter
37	37	38959997	3	June 19, 2019	舒舒宝 ALWAYS	Procter
38	38	38959996	3	June 19, 2019	舒舒宝 ALWAYS	Procter
39	39	38959995	3	June 19, 2019	ALWAYS 护舒宝	Procter
40	40	38959400	3	June 19, 2019	Collagen pen	Procter
41	41	38895601	3	June 17, 2019	PLY	Procter
42	42	38895600	3	June 17, 2019	MAGIC COCKTAIL	Procter
43	43	38895599	3	June 17, 2019	INTELL TONIC	Procter
44	44	38895598	3	June 17, 2019	DUO HYDRA	Procter
45	45	38802653	3	June 12, 2019	AIR DERMAPRO	Procter
46	46	38746206	3	June 10, 2019	Olay Super A	Procter
47	47	38746205	3	June 10, 2019	SMART SHOT	Procter
48	48	38377931	3	May 23, 2019	newborn	Procter
49	49	38377930	3	May 23, 2019	Newborn plastic	Procter
50	50	38318094	3	May 21, 2019	IVORY	Procter

My attention is drawn to #40 "Collagen Pen" or in Chinese : 胶原笔.

I suspect that might be our next integrated device to go along with the existing spot pen. Does not really excite me as it used to though there is always a chance the product will go viral.

Googling Collagen Pen gives a lot of fancy devices, so it seems reasonable that an SKII or Olay Collagen Pen will be some sort of tech device.

here is an example of what is out there :