aegis research The company paid a broker to do a research paper on them. As such the broker refused to put a recomendation but valued the shareat about 37 cents (currently trading at about 20 cents).
They also included a senativity analysis due to the unique nature of the product :
We have combined the three valuation sensitivities below. While the eventuality of the best case and worst case scenarios is
unlikely to occur, we highlight the maximum upside case is $0.68 and the minimum downside valuation case is $0.20, based on
our numbers.
Valuation
We believe Discounted Cashflow (DCF) is the most appropriate methodology to value CLB's equity capital granted our
expectations of initial operating losses followed by substantial earnings growth. We have summarised our key growth and risk
assumptions in the table below. On the basis of these assumptions we value CLB's equity at $45.1M, which is equivalent to
$0.37 per share.
Company direction and growth opportunities
CLB’s aim is to become a leading global provider of table top advertising. It has a four-phase development programme which
includes:
1. Developing its business in Australia and New Zealand; this includes continuing the rollout of TAPs to service the 18,000
TAPs under contract.
2. Geographical expansion into international markets, primarily the US; this process has commenced with the formalisation
of the contract with Westfield America to supply its shopping centres with over 15,000 TAPs. We expect CLB will
continue to leverage its partnership with Westfield, and penetrate the UK market through its Westfield network, once it
has proven itself in the US market.
3. Expanding its product placement by installing TAPs in other high-traffic venues such as clubs, casinos, universities and
airports; and,
4. Developing the TAP design to include more advanced features such as scrolling screens and LCD screens.
It is currently in the first phase of development, and has also secured an agreement with Westfield America. We expect CLB to
continue its focus on the first two phases, until it has proven itself, before it embarks on placing TAPs in other high-traffic venues
or enhancing the TAPs design. What is apparent from CLB's business strategy is the potential for future growth opportunities
with this medium of advertising.
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