With a passion for brewing unique, flavoursome beers, the brewers at the Malt Shovel Brewery have once again come up with another gem to add to the James Squire family of handcrafted beers – James Squire One Fifty Lashes Pale Ale.
Currently only available on tap in a small selection of venues Australia-wide, this permanent addition to the James Squire family will be available nationally on tap and in pack from August 2011.
James Squire Chief Brewer, Tony Jones said: “We had been looking to introduce a Pale Ale to the James Squire range for some time — it’s clear this style is popular with Australian drinkers.
“Our brewers got together and experimented with a range of ingredients and different flavours before we came up with the final recipe for the seventh beer in our James Squire family.
“One Fifty Lashes is a refreshing Australian-style cloudy pale ale with restrained bitterness and a clean, smooth finish. It’s an easier-drinking beer than others in the James Squire range and a familiar style that Australian beer drinkers will recognise. The use of malted wheat also adds to its refreshing character delivering a beer with a fruity nose and hints of passionfruit, grapefruit and citrus,” Tony said.
One Fifty Lashes Pale Ale will join the other six recently re-badged James Squire boutique beers which include Stow Away IPA, Jack of Spades Porter, The Chancer Golden Ale, Nine Tales Amber Ale, Sun Down Australian Lager and Four Wives Pilsener.
Over the last few months, each James Squire beer received a new brand name and illustrative icon, bringing to life the rich tapestry of stories of James Squire’s life as Australia’s first brewer. The rebranding will also help drinkers more easily identify each beer in the range.
One Fifty Lashes Pale Ale is based on the true story of James Squire being discovered stealing ingredients from the stores to make the colony’s first batch of beer. The judge ordered 150 lashes… plus two barrels of ale!
Chuck Hahn, James Squire Master Brewer and founder of the Malt Shovel Brewery, says the new brew is definitely worthy of the James Squire name.
“One Fifty Lashes Pale Ale matches the high quality benchmark set by the existing James Squire beers with its own unique flavour and character,” said Chuck.
“That’s why we’re making it a permanent addition,” added Chuck.
Currently, One Fifty Lashes Pale Ale is available at a select number of venues nationally, see below.
