Bottom is zero. Not necessarily for this company. I'm just speaking from having traded through 2 >50% bear markets.
Leaders get smashed. New leaders emerge.
Can APT conserve cash and transition into mainly online (as this could be the event that kills the High St for good). Or will the big boys with established business like V and MA use this as an opportunity to become leaders?
Nobody knows. But one thing I do know and that is the majority of my profits have come from being long in a bull market and being in cash during a bear market. Even stock selection comes secondary (within reason).
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