Adverts on TV would be nice - but BIG $$$ Point of Sale and...

Adverts on TV would be nice - but BIG $$$

Point of Sale and Product Placement are always important and i assume they have got that sorted for an initial introduction.

IMO i think they should be considering maybe some Adverts in Women's Mags - target the Yummy Mummy's that hopefully remember Yowie from there younger days and might be keen on introducing their kids to the product.

I would have thought that at this stage there may have been some promos hitting Digital Media but i assume that all this will happen once the statement about "Avail. From" can be made.

Cheers