Too much risk being exposed to one market at the moment, as for the Stiffy's comments of an uptrend, this only highlights the delusion by LT holders on this stock.
What they should be doing is either licensing their product to other markets for a fee and royalty on production which would give them ongoing cashflow and limit any cash burn related to expansion outside of the states.
If this isn't do-able or if they prefer to control end to end then set up a factory in Asia, somewhere like Malaysia where Kelloggs are and use this as an export hub for the Asian market. Australia would also be an obvious market to enter (although tiny in comparison) considering the company is listed here, it had a huge cult following and close proximity to Asia but management seem to still have their head in the sand over that.
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