Hmm.... if they took a commanding 50% market share, 40% EBIT margins (not impossible for a SaaS business) theoretically something like $50M of EBIT.... at a P/E of 14 (likely higher for a market leading SaaS) then a $680M is theoretically possible.
Sorry TEP, I'm only being ridicous. I agree that 1st isn't on it's way to the ASX200 anytime soon. But just a thought experiment if it was feasible.
Hmm.... if they took a commanding 50% market share, 40% EBIT...
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