Why hasn't the financial press picked up on this?, page-46

Back on the subject of press and PR.

If the company are comfortable enough to engage 2 No. new directors to aid in the Indian Strategy without pen to paper then they would/ should be comfortable promoting both the product and company IMO.

Having the NMDC directors out here - with no follow up marketing whatsoever is a lost opportunity IMO to promote ECT locally and aboard.

Taken from Monsoon Communications PR own website. http://www.monsoon.com.au/competitive-necessity/

‘By developing tailored key messages that highlight your company’s points of difference and selecting strategies and tactics that effectively make your company’s key messages ring true, your company will be noticed and watched in the marketplace’.

Point of difference – ECT had the directors of a global heavy weight come all the way out to see their pilot plant – & yet not a single follow up piece?

If there is non - disclosure agreement in place that is one thing - but to cite previous false starts as a reason to limit exposure is a contradiction of strategy and a very frustrating base for going forward..

ECT has come along in leaps and bounds in the last 12 months – forget the past.. it’s the past.. promote the future !

COLDRY and MATMOR are game changers – making the market aware can only be a positive IMO