Love that Nuheara was advertised in the screen behind him while...

Love that Nuheara was advertised in the screen behind him while doing a take on Here One. From digital trends, the Pro's and Con's for both are:

Here One:
Highs

• Excellent noise cancellation
• Intuitive app
• Consistent wireless connection
• Solid audio performance for music
• Loaded with features

Lows

• Battery life is on the short side
• Tap controls a bit confusing

NuHeara:
Highs

• Solid music playback
• Decent charge time
• Effective noise cancellation
• Feature packed

Low

• Noise cancellation can sound a little scratchy

Note that the scratchy noise cancellation was when it was set on high / maxed out.

Both with a similar product and release date, even with an equal share of the market I see NuHeara doing very well.

See below link for the NuHeara digital trends review.
http://www.digitaltrends.com/.../iqbuds-true-wireless.../