"the only thing that can save them is earnings holding up better...

"the only thing that can save them is earnings holding up better than anyone currently expects."

Earnings are driven by high ratings, unfortunately Stations unrelentingly blame the advertising market for their current revenue drop, when in actual fact it is very poor programs.

They need to entice people back to the small screen by pouring big money into high quality local production and buying high quality programs from overseas.

Without the capital raising TEN will fail in 2011 along with FXJ changing the media landscape in Australia forever.

You get the feeling they are hanging out for the Chinese.