I agree @micknleigh @jock.
My take, is the incumbent has the advantage (IP1/Wrkr) having worked and developed trust over many years of operation with some of the big players in the Super & Payroll industries.
I don't think we have competitors yet, in our niche, evolving into a platform as a service Wrkr is providing.
I expect that we will bring on some big players, primarily because of our relationships....and so we should.
What I am interested in, is after the initial adoption by the clients we currently service, will the platform lure other industry participants who are not currently client's of Wrkr.
That will be the litmus test.
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