You would have to think that as this rolls out and consumers become aware that they are getting 3x the penetration of these (costly) creams surely they will start to ask the question "where is the magnetic infuser" for other products also. Hopefully others come knocking on obj door as it is now not top secret that obj are providing the technology. I assume the recent tech awards from p and g are public knowledge for anyone who does a bit of googling.
The question now is with the shitty royalty rates we get from PG were we also tied into an exclusive deal so we can' sell this tech to any one else at a more sensible price?? Congratulations to pg if they have managed that somehow. This is a huge global verification of obj tech now with current market penetration.
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