Thanks. Even in the hundreds per annum instead of $1200, that is still a lot of revenue. Say only $600/annum, that still gives 50000 x 600 = $30m annually. That alone will make the company highly profitable. So any upfront fees or sales of Halo after all cost will just go straight to bottom line.
My back of envelope maths above is based on 1% of potential market. Imagine if it is 5% and so forth. This is why like many on here, I am of the strong belief that the potential here is huge. Especially given that currently, from what I understand, there is nothing out there to rival ELS Halo unbreakable and unhackable communication system. And all those design partners that gained any regulatory approval, they cannot simply swap out Halo for something else. To do so, they need to go through the grind again for years to gain another approval. That is both risky and time consuming.
Have a good weekend.
ELS Price at posting:
48.0¢ Sentiment: Buy Disclosure: Held
