your example is a perfect example to show the amount of $$$ need to be thrown into customer acquisition costs.
that's exactly why the report in January is important to show the bottom line can be improved because of this strategy and new merchants can be signed up as a result of the scaling.
The share price would hang in there until the certainty is there in January after the report is released.
your example is a perfect example to show the amount of $$$ need...
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